The Affordable Care Act provides individuals, families, and small businesses in the DC with affordable options for quality health insurance. DC Health Link is the District’s online health insurance marketplace which allows visitors to shop, compare, and enroll in coverage that fits their needs and budgets. Open Enrollment for individuals and families ends Jan. 31, 2018. There are 26 private health insurance options from CareFirst Blue Cross Blue Shield and Kaiser Permanente for individuals and families. Eligible District residents can enroll in a health insurance plan online through DCHealthLink.com or by calling 855-532-LINK (5465). Eligible residents who enroll on or before Dec. 15 will have their benefits effective Jan. 1, 2018. After that, plan selections made by the 15th of each month during Open Enrollment will be effective on the first day of the following month. Small businesses, as well as individuals and families eligible for Medicaid can enroll through DCHealthLink.com at any point.